Designed by Make Architects, The Octopus, Chiswick is located in United Kingdom. Concept designs for an abstract new gateway to England’s capital have been presented for the second time by Make Architect’s Ken Shuttleworth. Earlier depictions of the structure were sent back to the drawing board as it was thought that their animated advertising panels would distract drivers from the busy M4 road nearby.
Affectionately termed ‘The Octopus’ because of its undulating profile and multiple protrusions, the 49.5m high complex will enclose a number of offices, a public sky garden and advertising space in the London borough of Chiswisk. One of two potential advertising boards has been removed to reduce the suspected risk to passing drivers, but the building is to retain its characteristic LED ‘shroud’.